In this short video below, Michael Sherlock, founder of Brumby’s Bakeries, shares his insights on ‘Franchisee loyalty programs and QR codes’ – a low cost but highly valuable marketing tool, that is a great opportunity for franchises.

In this video, Michael discusses the benefits of QR codes over loyalty cards and how by using them with Smartphones, gives you the opportunity to mine valuable customer data to maintain customer loyalty.

What opportunities are there for you to use QR codes in your franchise?

To make the most of Michael’s open and insightful perspectives, take two minutes now to write down three potential ideas on how you can implement QR codes into your business.

And, if you haven’t already, download the Stamp Me app or something similar, as per Michael’s suggestion to assist with implementation.