Franchise Business Management Essentials

Introduction > Module One > Module Two > Module Three > Module Four > Module Five > Module Six

Getting Started

• How to navigate this online short course
• Module Overview
• Frequently Asked Questions
• How to approach each module
• Support
• Commence the eClass series

How to navigate this online short course

It’s recommended to complete each module before moving onto the next, and to complete each module in order.

Below is a list of the features included in each of the modules.

Learning Outcomes

This is the section you are now in and provides an overview of how the unit and web site are organised. It also provides participants with a suggested learning strategy to use when working through the unit content.

Content Video

Each module contains a video presentation. This presentation contains the key information for the module. You will need to understand this information in order to complete the Learning Activities and Module Self Assessment Quiz.

Learning Activities

A list of activities is included in each module, to help apply the information covered in the video presentation to a practical situation. The activities are designed to assist you to apply the information for greater understanding, and will assist you with running a business and/or assessing a business opportunity and are generally tasks you would usually complete as part of these processes.

Self Assessment Quiz

At the end of each module is a self assessment quiz to test your understanding of the content delivered in that module. You will need to complete all videos, readings and activities in order to complete the quiz. Upon successful completion of the quiz (with a score of 85% or higher) you will receive a Certificate of Completion and be able to advance to the next module.

Resources

This section also provides you with access to a several online resources that will help you complete the assessment tasks for this module.

Who do I contact?

If you are unsure who to contact about a particular issue or question relating to an eClass module contact franchising@griffith.edu.au

Module Overview

Module One: Preparing Budgets and Cash Flow Forecasts

(Duration: 43 mins plus activities)

This module covers the following topics:

• What is cash flow?
• Causes of cash flow problems;
• Managing cash flow;
• Fixed versus variable costs;
• Understanding pricing & margin issues;
• Sales mix forecasting;
• Anticipating expenses; and
• Forecasting cash flows.

 Module One: Preparing Budgets and Cash Flow Forecasts

 Module One: Self assessment quiz

Module Two: Managing Staff and Supply Chains

(Duration: 52 mins plus activities)

This module covers the following topics:

• To employ or outsource?
• Analysing job needs;
• Understanding the total cost of staff;
• Cash flow implications of hiring;
• Basic recruitment tips;
• Supply chains as value delivery systems;
• Legal issues in supply arrangements.

 Module Two: Managing Staff and Supply Chains

 Module Two: Self assessment quiz

Module Three: Introduction to Small Business and Franchise Marketing

(Duration: 1 hr 25 mins plus activities)

This module covers the following topics:

• Four P’s of marketing;
• Marketing in a franchise system;
• What is a franchise marketing fund?
• Typical marketing fund costs;
• Marketing funds and the Franchising Code of Conduct; and
• Local area marketing requirements.

 Module Three: Introduction to Small Business and Franchise Marketing

 Module Three: Self assessment quiz

Module Four: Managing Growth and Identifying Opportunities

(Duration: 44 mins plus activities)

This module covers the following topics:

• Improving bottom line performance;
• Enhancing management capabilities;
• Growing within the franchise;
• Multiple-unit franchising; and
• Reviewing business and legal structures.

 Module Four: Managing Growth and Identifying Opportunities

 Module Four: Self assessment quiz

Module Five: Franchise Conflict Causes and Conflict Resolutions

(Duration: 31 mins plus activities)

This module covers the following topics:

• Key findings of conflict research;
• What happens when conflict occurs;
• What is a breach notice;
• What is a notice of dispute;
• What happens at a mediation; and
• Minimising future potential for conflict.

 Module Five: Franchise Conflict Causes and Conflict Resolutions

 Module Five: Self assessment quiz

Module Six: Profiting when exiting your business

(Duration: 36 mins plus activities)

This module covers the following topics:

• Four dimensions of business exit;
• Preparing a business for sale;
• Business valuation methods;
• Preparing an Information Memorandum;
• Involving the franchisor; and
• Post sale obligations.

 Module Six: Profiting when exiting your business

 Module Six: Self assessment quiz

Support

If you have any questions relating to this eClass series on any of the modules, please don’t hesitate to contact the Centre at franchising@griffith.edu.au.

Start the Franchise Business Management Essentials eClasses

• Commence the Franchise Business Management Essentials eClass Module One: Preparing Budgets and Cash Flow Forecasts.